AdWhat is 11.11?
11.11 began in China as Singles' Day and grew into the world's biggest online shopping day. Daraz brought it to Pakistan, and every November more local brands join in on their own websites and in their outlets — which is why 11.11 is now the first big sale of the winter season, two weeks before Blessed Friday.
The difference for shoppers: instead of one marketplace, you get dozens of brand stores discounting on the same day. Brand Tijara puts those brand-store deals in one place, with the real price and percentage off, so you can compare them without opening ten tabs.
Brands in the 11.11 sale on Brand Tijara
More brands join as they launch their deals — see the full 11.11 page.
11.11 deals live right now
How to shop 11.11 like a pro
- 1
Shortlist before midnight
Open the brands you love on Brand Tijara on the 10th and set alerts. When 11.11 starts you only have to check sizes and order — not search.
- 2
Compare the real price
Every deal here shows the original price, the sale price and the exact % off read from the brand's own store, so a "flat 50%" banner can be checked in seconds.
- 3
Size first, colour second
On the biggest sale days the common sizes go first. If your size is in stock, decide quickly; colours restock more often than sizes.
- 4
Check the coupon
Some brands run 11.11 as a coupon code instead of marked-down prices. Coupons appear on the sale card on Brand Tijara whenever a brand shares one.
- 5
Mind the delivery window
Order volumes spike on 11.11, so deliveries can take a few days longer than usual. Order early in the week if you need it for an occasion.
11.11 sale — FAQs
When is the 11.11 sale 2026 in Pakistan?
11.11 falls on Wednesday 11 November 2026. Most brands go live at midnight on the 11th, and on Brand Tijara the 11.11 event runs from 11 to 17 November. Some brands start a day early or extend their deals into the weekend.
Why is 11.11 called the biggest sale in Pakistan?
11.11 started as Singles' Day in China and became the world's biggest online shopping day. Daraz brought it to Pakistan, and fashion, footwear and beauty brands now run their own 11.11 deals on their websites and in outlets — so on one day you get marketplace and brand-store discounts together.
Is 11.11 only on Daraz?
No. Daraz made it popular, but many Pakistani brands now run 11.11 discounts on their own official websites. Brand Tijara tracks those brand stores directly, with real PKR prices and the exact percentage off.
11.11 or Blessed Friday — which is better?
They're two weeks apart: 11.11 on 11 November and Blessed Friday on 27 November 2026, followed by 12.12 on 12 December. Brands often discount different collections for each, and popular sizes can sell out — if you see an 11.11 deal you like, it's usually safer to buy it than to wait.
Can I pay cash on delivery for 11.11 deals?
Yes, for products with an "Add to cart" button on Brand Tijara: you pay cash on delivery and the brand calls to confirm, delivers and collects payment. Other products link straight to the brand's own website.
How do I know when a brand's 11.11 sale starts?
Set a free sale alert on any brand page on Brand Tijara — you'll get an email and a browser notification the moment its discount goes live.
Plan the rest of the season
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